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Home Startups

OctoberNow – An Initiative to Digitize Pakistan through Online Grocery Shopping

“Our vision for OctoberNow is to break into retail groceries of Pakistan and make them digital, integrated, and for everyone.”

Momal Tahir by Momal Tahir
February 7, 2024
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Life is gradually becoming like an Instant-Gram. You get to know about things, you like it, you order and then it reaches your doorstep in a short time.

But this isn’t applicable in Pakistan. Here, we have traffic queues, waiting-lines at grocery stores, insufficient payment methods, and the brick and mortar stores that don’t want to digitize.

Here, if you want groceries, you need to wait for someone to take you to the nearest market, join the crowd, shop between the tiniest grocery lanes, and then wait at the cash counter to process the cart. 

This leads to the demand for e-commerce stores that can make our lives easier. But unfortunately, there are only a few online grocery stores in Pakistan. And if you filter the best from the many, you can count the numbers on your fingers.

Keeping to this, there’s an emerging e-commerce platform OctoberNow that’s working to digitize Pakistan through online grocery shopping.

Created during the pandemic, it has become the fastest-growing e-commerce store in Pakistan. It lets you shop groceries from the neighbouring stores online. Whether you’re looking for poultry shops, fruits, vegetables, pharmacies or supermarkets, you’ll get it all in one place. You only need to select your favorite store, shop products, and add them to the cart. You’ll get your products within two-hours without any delivery charges.And the best part is you can compare prices between different stores and choose the one which you’re satisfied with. No hidden fees and no fluctuating prices. The minimum order cost is Rs. 300 only. And you can pay it via cash after the order reaches your doorstep.

The notable thing about this app is that it gathered 30,000+ downloads within two months of its launch and that too with excellent customer reviews. Users can’t resist praising the easy to use grocery app which is transforming the way they shop online. 

The popularity of the app rises when Shahid Afridi came forward as a leader to OctoberNow. He announced 300+ job openings to empower people across the nation through this platform.

[Also read: Airlift VS Pandamart]

So, if you’re looking for baby care, home care, wellness, stationary, or bakery and dairy products, you can get it on the go. It has above 5000 products that you can select according to your needs and get delivered to you.

In case of any problem or queries, it has the in-app chat feature which connects you with their customer support services.

The platform is powered by BenchMatrix, an advisory services company focused on providing IT solutions and piloting new technologies for customers.

“Our vision for OctoberNow is to break into retail groceries of Pakistan and make them digital, integrated, and for everyone,” shares Irfan Fazli, founder of OctoberNow.

The platform currently operates in Lahore and Karachi and will expand to other cities with time. For the future, they also have plans to bring more surprising features, discounts, and promotional deals for their customers.

Till then, keep enjoying the existing and remarkable, easy-to-use features of the app. It’s available on the Play store and App store.

Momal Tahir
Momal Tahir

I prefer books and diaries more than phones and Facebook. Soulfully connected to Pakistan. And I passionately believe that I can change the world through blogging.

Tags: OctoberNowonline grocery shopping
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